As an insurance broker or general agent, you want to distinguish yourself as a well-rounded and knowledgeable expert. This is why you try to stay on top of current benefits trends and Affordable Care Act (ACA) rules that will impact your clients. Another way to take your personal brand up a notch is to join a professional organization that will give you a competitive edge. Whether your goal is to meet potential clients or obtain current continuing education opportunities, you can’t go wrong with joining one of these group:

NAHU –The National Association of Health Underwriters is a national community of brokers, health insurance agents, general agents, benefits professionals and consultants. They help both small and large groups, along with individuals to find affordable health insurance...exactly what you do every day. Some of the benefits of being a member of NAHU include:

•Advanced designation programs
•Continuing-education classes
•Professional conferences
•Networking events
•Business-development tools

Interested in becoming a NAHU member? Click Here to join.

NADP- The National Association of Dental Plans is an organization that works closely with decision makers in the dental insurance industry. For example, they work with the American Dental Association, lawmakers, government entities and other groups that impact dental plans. As a group, they are influential and their vote on dental insurance issues carries a significant amount of weight. Being a member ensures that:

•You and other dental plan professionals may vote on important issues
•Access to market intelligence via extensive industry research
•Professional development opportunities
•Networking opportunities with leaders in the dental insurance industry, as well as decision makers

Click on this link to join NADP.

Local Chambers of Commerce- Being involved in a local chamber of commerce is a great way to connect with your community and expand your brand. Many chambers organize various events throughout the year, including welcoming new residents, or programs that will benefit current ones. During those events, they publicize chamber members’ contact information or links. At times, chamber members may get discounted booths at certain events. Could you use more exposure? Would it benefit you to get introduced to potential clients through your local chamber of commerce? It certainly can’t hurt and it gives you an edge over other businesses that are not members. 

Find a local chamber of commerce to get started.

Being a member of these professional organizations helps you to accomplish multiple goals at the same time, saving you time and money. You are able to access industry knowledge to share with your clients, network and learn from other professionals, as well as vote on issues that impact your industry. What you gain from being a member of these and other professional organizations helps you stand out as a knowledgeable and versatile professional. They also look pretty good on your résumé.