Insurance Broker Blog

Dress the Part: Know Your Client and Enhance Your Style

You have many clients from different walks of life. Having met with them regularly, you surmise that these individuals have varying styles of dress. Since you're dealing with a wide range of people, you consider that some clients have a more relaxed professional look. On the other hand, you want to accommodate your wardrobe to meet the highly professional clients' standards, as well.

Clients are more than just business partners. They are key players that you will have a professional relationship with. Getting to know your clients creates an environment that fulfills objectives. Most importantly, you are sharpening your social perceptions. Gazing at your closet, you can't decide what's appropriate for the specific client meeting. Learn how to dress the part and know your client.

What's Not Acceptable?

Even if your client appreciates casual apparel, you should never wear hoodies, t-shirts or flip-flops to the meeting. Jeans and sneakers count as being inappropriate apparel for client conferences. Unless your client states otherwise, avoid these combinations.

Comfortable materials affect business performance. Synthetic materials may cause sweating, itching, and skin irritability. Wear cotton fibers for longer conferences. Breathable clothing lasts longer and enhances your appearance. You'll have better posture, and you can move around easily.

Correct Looks for Casual Apparel

Casual apparel lets your personality shine without giving off the impression that you're unprofessional. Make sure that etiquette has never left the equation. The way you dress matches your demeanor, knowledge and competence. Seek casual clothing that makes you feel confident and aware of your surroundings. The first impression is your last impression.

  • Wear one piece of jewelry that stands out. For men, a leather wristwatch signals assertiveness and taste. Women should seek a statement piece that adds a nice touch to the outfit.
  • Stay away from loud, abstract prints. Instead, aim for pinstripe patterns and polka dots in neutral colors.
  • Skirts shouldn't rise above the knee.
  • A low heeled shoe for both sexes guarantees professional radiance.

Professional Style Still Coordinates With Your Personality

High-performance environments call for ambitious attitudes. Professional clothing instills confidence. A confident posture speaks volumes about your personality. The classic tailored suit works wonders for that first meeting. Longing to break away from average argyle and plaid prints? Try floral patterns in dark, neutral tones. Floral is a unisex pattern and translates well with solid color combinations.

Take the extra step and tailor your outfits as soon as they're purchased. Steep clothing budgets don't have to break the bank either.

Relaxed and Hygienic

Don't walk into any meeting without checking your hygiene. Trim your nails and hair for a put together appearance. Don't wear overpowering perfumes and colognes. Light perfume scents with a light deodorant will make you smell pleasant. Some people tend to have stronger body odor, especially if anxiety increases sweating. Eat healthier a few days before and drink lots of water. Foods that are greasy and strong-smelling vegetables like garlic affect sweat glands.

Take Initiative, Ask Questions

Risk-taking is a virtue for businessmen and businesswomen. Core objectives require one to break boundaries. However, your style represents you and your brand. This may seem strange, but you are showing that you have a genuine appreciation for the client. Whether you're wearing casual or dressy clothing, you need to communicate how much you care about their boundaries.

Dressing the part becomes a breeze! When you get acquainted with your client, your wardrobe assortment narrows down for easier outfit choices.

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